OkCup > Couple of years ago, dating software OkCupid was the darling associated with the creative globe. The brand’s “DTF” campaign from Wieden + Kennedy ny twisted the meaning that is original of acronym with a large number of brand new sayings built to move dating far from simply hookups. The bold campaign—a very first for OkCupid, started in 2004—significantly boosted buzz, made a declaration, and received both praise and scorn.…